Like many teens look up for their idols, the products they use are going to be really popular.
Soccer players (the good ones) are a good way to sell products from brands like Nike, Adidas and many more...
We may consider Nike cool cause teens always follow after the products that Nike produces,
and for years and years brands like this continue to sell this much thanks to
soccer "heroes" who are cool.
Last generation of Phones and technological gadgets are something that young people desire.
It is some sort of fashion for teens to always buy the newest stuff.
So companies on their commercials have the need to hire someone that young people look after to present those new gadgets.
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